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Channel: Business musings, facts and tips – Trademark24
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WIPO’s 2013 Report: Reputation and Image of Brands in the Global Marketplace

Originally posted on Not just another IP Blog: The WIPO 2013 Report was published recently and reveals new statistics and information about the great influence and importance of brands in our society,...

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Best Global Green Brands 2013

Sorita Pullin, owner / manager at Trademark24:Nice! Interesting reading. Originally posted on Not just another IP Blog: Interbrand just recently published its 3rd Annual Green Brands Report. Revealed...

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MAJOR DIFFERENCES BETWEEN COPYRIGHT, PATENT AND A TRADEMARK

Many people confuse patents, copyrights and trademark. The three have some striking similarities and are all designed to protect intellectual property; however they are different and also serve...

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How to Get Noticed on Social Media

Originally posted on Two Heads: Brands cannot afford to ignore social media marketing anymore – social media platforms are where consumers spend most of their time. Brands stand the risk of losing a...

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CIPC set to significantly increase revenue duties on filing of trademarks

A confidential source has informed me that CIPC’s filing fees (the revenue the government charges) for a trademark will increase from R560.00 to a maximum R1,500.00 per trademark. Apparently, small-and...

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Trademark quote-of-the-Day

An image is not simply a trademark, a design, a slogan or an easily remembered picture. It is a studiously crafted personality profile of an individual, institution, corporation, product or service....

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Pricing strategy for your business

Courtesy: NSBC e-Mag   Here are a few easy to apply guidelines for your small or medium enterprise: Keep an eye on competitor movements when it comes to pricing and competitive advantages. Try and...

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Intellectual Property enforcement

From CIPC:   Intellectual property (IP) enforcement When a right holder discovers that his intellectual property (IP) rights have been infringed, or are about to be infringed, the focus of his...

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CIPC – Companies and Intellectual Property Commission

Trademark24 is an agent of CIPC. We are NOT attorneys – you cut out the expensive middle man. What is CIPC? The acronym stands for Companies and Intellectual Property Commision   CIPC Call Center: 086...

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Naming your new business baby – take special care!

So, here you are, contemplating your fledgling business and feeling slightly overwhelmed by the enormity of it all… You get advice from everywhere – the interwebs, your friends, your bookkeeper, the...

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Company registrations – the new www.trademark24.co.za site

As if creating a new website for trademark registration wasn’t enough and after even more sleepless nights, hundreds of cups of coffee and a great gnashing of the teeth, the new Trademark24 dedicated,...

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Trademark Renewal and Restoration

From CIPC, about renewing your trademark: Duration of a Trade Mark Registration A trade mark is registered for a period of 10 years, and the renewal date is determined from the date of application. A...

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How to Select a Good Trademark

Found on the web: http://sbinfocanada.about.com/od/trademarks/a/trademarkeb.htm Your trademark is the most important asset your business will ever own. A good trademark will distinguish you from the...

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From the archives: What “things” can we trademark?

When trying to come up with your new brand name or trademark, you will probably start hitting your head against the proverbial wall. It’s not that easy to come up with a catchy, original name and just...

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Trademark classes: Goods and Services

The description of goods or services you give determines the scope of protection that your trademark provides. What do you need to list? It is very important that you think carefully about what goods...

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Trademark Infringement – what to do?

Starting up a small business in South Africa can be a costly exercise and there are always additional costs that creep in that one is not always aware of when starting a new company. Apart from the...

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Add Bang! to your brand with a great logo

So, you are scratching your head, trying to come up with an original, fresh design for your logo…Not so easy, huh? Have a look around at some of the famous brands like Nike’s swoosh, Adidas stripes,...

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What countries are covered by your trademark protection?

A trademark registration is only effective in the country in which you file the trademark. Regional protection can be applied for under the terms of the CTM (Community Trademark) system, to cover the...

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Registered trademarks & common law trademarks in South Africa

This is a great explanation from INNOVUS – http://www.innovus.co.za/pages/english/intellectual-property/trademarks.php TRADEMARKS Introduction Registered trade marks are governed by the South African...

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The benefits of trademark registration

Registering your trade mark gives you the exclusive right to use your mark for the goods and/or services that it covers in the country where you file. If you have a registered trade mark you can put...

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